A PINK motorbike bought by a Leek business caused eyes to roll around the famous Isle of Man TT course.
Denise Chenoweth and business partner Richard Stubbs funded the pink motorbike for racer Jim Hodson to ride through their company iDesign Kitchens & Bathrooms Ltd, based in the Smithfield Centre, Haywood Street.
The bike has been bought to raise money for Cancer UK after resilient nurse Denise was diagnosed with breast cancer just weeks after her husband died from a heart attack.
She has since battled septicaemia and skin cancer.
Richard, aged 45, of Endon said: "We had the opportunity to buy the bike from Yorkshire.
"We then had it sprayed pink before experienced rider Jim Hodson agreed to ride it. What he wins goes to Cancer UK funds. The bike had only done 300 miles and I wanted to help Denise by focusing on something following the awful time she has had.
"The racing community are generous people. We have been around the track with buckets and are on the way to raising £5,000 after just a few weeks.
"Our aim is to get £10,000 in the first year. The pink bike has really captured the public's imagination. We could do with a sponsor now to take it to the next level.
"Vocalist with rock punk group Prodigy, Keith Flint, had his own racing team at the TT, which took place earlier this month. He has offered us some memorabilia to auction off."
Six days after the loss of her husband Mark, in 2012, Denise attended a routine examination for breast cancer in Leek.
She noticed a tumour in her left breast on the screen.
Five weeks later doctors confirmed she had breast cancer.
Denise, aged 51, of Mulberry Way, Leek, underwent a mastectomy to remove the breast, and chemotherapy. But she suffered a bad reaction to the treatment and later contracted septicaemia. Her body also rejected the implant which had replaced her breast.
She said: "With my training as a nurse I knew when I saw the screen that I had breast cancer. It was a hard year because there were so many complications from my treatments to overcome."
Just months after receiving the all-clear for breast cancer and undergoing reconstructive surgery, Denise was dealt another blow when she was diagnosed with skin cancer.
She has since had the tumour removed and reconstructive facial surgery. Now she is hoping to raise awareness for cancer at motorbike races across the country.
Denise added: "Key rings and fridge magnets have been made and many people have been tracking me down offering help.
"After the treatment I have received from both the University Hospital in Stoke and Derby Hospital, I wanted to do something.
"Mark raised thousands for charity so I'm glad to be continuing the tradition. The pink bike gets a lot of attention and when people find out I'm a nurse and a cancer survivor it helps them open up.
"I think Mark would be proud of me for coping.
Richard has also now returned to racing after a 24-year layoff.
He added: "My first returned race is at Aintree. I have been back to practice but the sport never leaves you."