PEOPLE who need care in Staffordshire can look forward to more respect and dignity with the launch of a new campaign.
The Dignity Champions network launched by Staffordshire County Council's Care Market Development Team has been set up to promote the importance of treating people who receive care with dignity and respect.
So far 39 Dignity Champions from across the county have joined the network and will be taking to the road to champion the message for Dignity in Care.
Champions include health and social care professionals, carers, employers and care students who will all be working to help promote dignity, improve services, and share best practice.
Councillor Alan White, cabinet member for care, said: "Our number one priority is to make sure that people in Staffordshire can access the best care possible and they are always treated with dignity and respect."
People can find out more or join the Dignity Champions network by contacting 01785 355795.